Product design — fintech & insurance

I make trade-offs visible.

I came up through industrial and physical product design, so I think about what people actually touch — now it's banking, payments and insurance, where compliance and real money shape every call. Most recently I led Open Banking for İşCep, bringing accounts, cards and payments from other banks and financial apps into one app.

Senior UX Designer at Commencis · Client work for Türkiye İş Bankası (İşCep), MetLife and DenizBank

Selected work

İşCep Cards Redesign

İşCep Cards Redesign

Five business units each owned a piece of the card experience — debit, credit, prepaid, digital. I brought them into one dashboard.

Banking · Product design · User research
5Business units unified
~100Users tested
1.6×Card details opened via dashboard vs. menu, in testing
Türkiye İş Bankası2023–2024

İşCep Open Banking

Led design across cards, payments, and transfers — bringing other banks and financial apps into İşCep and aligning three business branches into one coherent experience.

Banking · Product design · IA · User research
200K+Accounts linked
₺2B+Payment volume
Türkiye İş Bankası2022–2024
MetLife Digital Platform

MetLife Digital Platform

Ran usability testing on MetLife Cepte, MetLife Turkey's new mobile app — surfacing critical issues, then driving the design changes before launch.

Insurance · UX design · Usability testing
10K+Downloads
70+Features
36.4%Critical issue found
MetLife2021–2022
Digital Banking Vision Workshop

Digital Banking Vision Workshop

Explored how İş Bankası can evolve its digital banking ecosystem — crafting a roadmap centered on innovation, habit-forming experiences, and user-centric architecture.

UX strategy · Product vision · Digital banking
5Teams aligned
20+Participants
3Workshop phases
Türkiye İş Bankası2022–2023
Get in touch

Open to product design roles — remote, or relocating internationally on an EU (Portuguese) passport.